Return on Investment is a question that is always asked by companies who either use social media, or who are looking to use it in their marketing strategy. The guys at Socialnomics have an interesting video that addresses this topic:
Measuring Return on Investment of Social Media – A Video
November 16, 2009 By Monica Ray
Filed Under: Social Media Tagged With: cost, Marketing, Return on Investment, Social Media, Video
Monica Ray is the owner of JAM Media Group, a full-service web design and new media marketing company. Monica has more than fifteen years experience in professional marketing, strategic planning, and business development for large health care companies, in real estate, and for small businesses. She works with businesses to develop and implement integrated websites and social media strategies that get results.